Minutes

December 13, 2004

MEMBERS Present: Bruce Andersen, Peter Straw, George McGonagill, Jerome Greenstein, Tammi Kiefer, Mickey Anderson, William Costello, Regina Stinson, Roland Piccone, Janice Sean, Harriette Laronge, Louis Maltaghati, Ed Carthew, Mike Holloway

MEMBERS Absent: Ron Turner, David Winterrowd, Javier Brito

GUESTS Present: Ken DeVeau, Karen Johnson, Andy Fox, and Carol Darling

I. Welcome

Peter Straw called the meeting to order at 5:35 p.m. He welcomed the group.

The minutes were approved by a motion by George, seconded by Jerry.

II. Director’s Report

There are two “special focus” programs.

1. Legal Administrative Assistant: Andy Fox reported that the articulation agreement might be modified to include more courses. A 10-day classified ad for adult enrollment resulted in four new night students. Overall, the enrollment is up in January 2005.

2. Networking: Carol Darling reported that the adult enrollment is not increasing but the high school enrollment will increase in January. Ads run for eleven days. There is an ad in Rampage for January highlighting a student. The goal is to boost enrollment for August 2005.

Roland suggested that the articulation agreements for all programs should be reviewed annually.

Bruce presented information on the enrollment and the student distribution for October and November.

Bruce presented a report on HB769, the Career Ed Task Force. It has seven recommendations including teaching methods, funding, career cluster, marketing, campaigns, and accountability. The report may result in a funding formula change.

A breakfast is being planned for January 21 from 7:30 to 9 A.M. for the purpose of dialoging with community, governmental and business and industry representatives to discuss unmet and emerging economic development needs. The role SCTI could play to assist in meeting these needs will be part of the discussion.

Mickey suggested that SCTI participate in the Venice Chamber of Commerce’s Education Committee. Ed Carthew volunteered to represent SCTI.

IIl. Old Business

At the last meeting, it was suggested that a paper be drafted regarding SCTI and the new technical high school location. Dr. Norris stated that the high school will open on this campus in 2007. Peter read the SAMA letter to Dr. Norris to the SAC. SAC would like a letter to be drafted to Dr. Norris regarding the technical high school. Some issues regarding Riverview High School need to be resolved. Louis will draft healthcare support letter to the board.
Jeb Bush addressed the Manufacturers Summit in Orlando, according to Peter Straw. Peter is advocating Enterprise Florida (a manufacturing association) host a one-day Statewide Workforce Summit to be held in Sarasota. No commitment has been received from them; information will be provided as it becomes available.

· The Strategic Plan for Excellence has been signed and submitted.

Andy reported the advertising committee review ads. He outlined the target audience in SCTI’s marketing plan. He also discussed the challenge in determining the time courses should be offered to meet our customer needs. He identified an image issue—VoTech versus SCTI. Email should play a part in publicizing SCTI and increased business partnerships are important. The focus in 2005 will be increasing the ways the target customer is reached. The group discussed the status of the marketing plan and the timeline for finalization of the marketing plan. The Chair requested that Mr. Fox adhere to a timeline and that he be prepared to report back to the SAC at the January meeting and present a more specific marketing plan. The plan is to be more detailed and less conceptual than the strategic discussions and reports as presented to date. One topic to be addressed is a detailed description of the responsibilities of the Marketing Manager. Specifically; what can we expect under the current arrangement of having a full time instructor position assigned to devote half of their time to marketing and the other half to teaching? How can we best achieve our goals with the funds that we have allocated? Should we consider the possibility of contracting for services from an outside source, i.e. a full time marketing consultant?

IV. SDMT

Janice reported that SDMT met In November and December. She reported the minutes of both meetings, including the election of new representatives and the holiday party.

V. New Business

· Karen Johnson requested that Water and Waste Water Treatment Operations return to the OCP program list at SCTI. She indicated that training in this area is limited to three programs in FL, that there is a private scholarship source, that curriculum is written, and that there is a demand for the training. George moved that the course be placed on the OCP program list, Ed seconded, and the motion passed unanimously.

· Bruce discussed the proposed budget process for 2005-2006. Establishing priorities takes place in December. Administration will use this input to develop a preliminary budget for SDMT and SAC input in March. The exact budget submission date has not been determined, but likely will be early April. SDMT set priorities are Marketing and Advertising 30-31%, Equipment 60%, On Line Classes 3-4%, and Staff Development 5-6%. These priorities and distribution were discussed. George made a motion for SAC to support the SDMT priorities. Roland seconded the motion and it carried unanimously.

· Tammi Kiefer and Ron Turner resigned their positions. SAC will solicit new business/community members.

The next meeting will be January 10, 2005 at 5:30 pm.

The meeting was adjourned at 8:05 pm by a motion by George, seconded by Harriette. It passed unanimously.

The Sarasota County Technical Institute provides quality technical education to meet workforce development and community needs.